SIFMA Independent Firms Conference
April 24-25, 2007, Hyatt Regency, Baltimore, MD

Tuesday, April 24, 2007

8:00 a.m. – 8:30 a.m.

Registration and Continental Breakfast

Hosted by Asset Marketing Systems Insurance Services

8:30 a.m. – 10:15 a.m.

General Session

Provided by ADP Clearing & Outsourcing Services

 

Welcome and Opening Remarks

 

John G. Peluso, Jr.

President

Wachovia Securities Financial Network

and Chairman, Independent Firms Committee

 

Securities Industry and Financial Markets Association Update

 

Ira Hammerman

Senior Managing Director and General Counsel

Securities Industry and Financial Markets Association

 

Keynote Address: The Leadership Challenge: Planning in Uncertain Times

 

Scott Snyder

CEO and President

Decision Strategies International, Inc.

 

A new regulatory regime and intensifying competition are contributing to the uncertainties we face as leaders of securities firms. This uncertainty often obscures the best, most exciting opportunities available to us.  Scott Snyder will share tools to help us see beyond uncertainty, and to develop flexible strategies that will help us adapt to ambiguity and change.

10:15 a.m. – 10:30 a.m.

Refreshment Break

Hosted by National Financial, a Fidelity Investments Company

10: 30 a.m. – 12:00 p.m.

General Session

 

Independent Firms CEO Panel

 

Moderator:

Scott Snyder

CEO and President

Decision Strategies International, Inc.

 

Panelists:

Richard G. Averitt, III

Chairman & Chief Executive Officer

Raymond James Financial Services

 

Valerie Brown

Executive Vice President, Annuity and Wealth Management

ING Advisors Network

 

Joel E. Marks

Vice Chairman and Chief Operating Officer

Advanced Equities Financial Corp.

 

A panel of Independent Firm CEOs will share how they are responding to industry and regulatory change. Leadership challenges, the importance of value proposition and differentiation, and planning for the unexpected will be addressed.

12:00 p.m. – 1:30 p.m.

Lunch with Speaker:

Critical Drivers Shaping the Independent Channel

Hosted by PriceMetrix

 

Howard Schneider

President and Founder

Practical Perspectives, Inc.

1:45 p.m. – 3:00 p.m.

Concurrent Sessions

 

Understanding Variable Annuity Regulation and Compliance

 

Moderator:

Amy Lynch, CRCP

President

FrontLine Compliance, LLC

 

Panelists:

Michael S. Hill, CFP, CAMS

EVP & Chief Compliance Officer

Summit Brokerage Services

 

Larry Kosciulek

Director NASD Investment Companies Regulation

NASD

 

Lilian A. Morvay, Esq.

Assistant Vice President

Catlin, Inc.

 

This panel will outline the current regulatory environment for variable annuities, including compliance and disclosure best practices, areas of potential liability and litigation, and proactive approaches to protect your firm and investors.

 

Recruiting Challenges and Trends in the Independent Firm

 

Tarah Mattia Carlow

Vice President, Director of Marketing and New Business Development

Prospera Financial Services

 

John Hurley

Managing Director

Gladstone Transaction Advisory

 

Will recruiting in the independent channel continue to grow in 2007, or has it reached a plateau?  What strategies can help your firm manage growth in a tougher environment? Are you using all your recruiting resources effectively?  This session will address how to overcome adviser misperceptions about the independent channel, why producers move, and how to build a winning process that drives recruits to your door.

 

Market Segmentation: The Power of One-to-One Marketing

 

Paul H. Staelin

Vice President of Product Marketing

Success Metrics, Inc.

 

Direct-to-consumer industries like credit cards and online retailing have unlocked tremendous value by adopting “one-to-one” marketing practices. This "one-to-one" approach holds tremendous promise for retail brokerage, but adopting it poses unique challenges and opportunities, especially for sophisticated sales channels and clients.  This workshop will discuss multi-dimensional segmentation tools that improve relationships with individual clients.

 

Meeting the Investment Needs of a Changing Client Base

 

Moderator:

Stewart A. Lee  

Chairman and Chief Executive Officer

LEE Training, LLC

 

Panelists:

Tom Pittman

Chief Marketing Officer

The Newport Group

 

Jennifer R. Relien

Director, Managing Counsel

Law and Compliance

Thrivent Investment Management

 

Richard C. Szuch, Esq.

Partner

Bressler, Amery & Ross, P.C.

 

Sheila Woelfel

Vice President, Sponsor Relations

Linsco/Private Ledger Corp.

 

As a growing retiree population moves from the accumulation to distribution phase in the investing life-cycle, firms must focus on how to reposition their strategy to meet this seismic shift. This session will explore the strategic impacts of this challenge on financial advisers, products, marketing and compliance.

3:00 p.m. – 3: 15 p.m.

Refreshment Break

Hosted by Wedbush Morgan Securities

3:15 p.m. – 4: 30 p.m.

Concurrent Sessions

 

Understanding Variable Annuity Regulation and Compliance (Repeated)

 

Recruiting Challenges and Trends in the Independent Firm (Repeated)

 

Market Segmentation: The Power of One-to-One Marketing (Repeated)

 

Meeting the Investment Needs of a Changing Client Base (Repeated)

4: 30 p.m. – 6:00 p.m.

Reception (Dinner on Own)

Hosted by ADP Clearing & Outsourcing Services

Wednesday, April 25, 2007

8:00 a.m. – 8:30 a.m.

Continental Breakfast

Hosted by Behringer Harvard Real Estate Investments

8:30 a.m. – 10:15 a.m.

General Session

 

Welcome and Opening Remarks

 

John G. Peluso, Jr.

President

Wachovia Securities Financial Network

 

SRO Consolidation: Next Steps

 

Douglas Shulman

Vice Chairman and President, Markets, Services and Information

NASD

 

Mr. Shulman will describe the latest activity and steps in SRO consolidation, and profile what we might expect from a new regulatory entity and unified rule-book.

 

Benchmarking the Independent Financial Advisor

 

Peter Keuls

Head of Private Client

McLagan Partners, Inc.

 

How do your individual brokers measure up to their peers or to your competitors across the street? What key performance measures should you monitor to maximize profitability? How should you set and track individual, branch and firm-wide goals? Solutions to these universal questions will be addressed using a “score card” approach that will help you plan and achieve strategic and tactical success. Results of a pilot study using these performance benchmarks will also be discussed.

10:15 a.m. – 10:30 a.m.

Refreshment Break

Provided by CalSurance

10:30 a.m. – 11:30 a.m.

General Session

 

BD/IA Issues in the Independent Model

 

P. Georgia Bullitt

Partner

Morgan, Lewis & Bockius

 

Brian Propes

President and Chief Operating Officer

NFP Securities, Inc.

 

Lisa Roth

President

ComplianceMAX Financial Corporation

 

Michael Udoff

Vice President, Associate General Counsel

Securities Industry and Financial Markets Association

 

Our closing panel will outline the impacts on customers and firm strategy of the recent court decision vacating the SEC's fee-based brokerage rule, and how the industry is responding. We will also discuss different BD/IA platforms and how "break-away" investment advisors affect recruiting, compliance, product distribution and the value proposition of the independent firm.

11:30 a.m.

Adjournment

Hotel Room Do Not Disturb Signs Provided by ADP Clearing & Outsourcing Services

Wall Street Journals Provided by Dow Jones Newswires

Hotel Room Key Cards Provided by First Clearing Correspondent Services

Compliance Reporter and Operations Management Provided by Institutional Investor News

PAETEC Communications Inc.

Attendees’ Notebooks Sponsored by Pershing LLC

Quote Terminal compliments of QUODD Financial Information Services

Lanyards Provided by RBC Dain Correspondent Services

Conference Contributor: SMARSH Inc.

Committee Dinner Hosted by Success Metrics, Inc.